William,owner of a small hardware store,likes to forecast sales to better prepare for seasonal fluctuations.He identifies as many target markets as possible and predicts the sales for each based on one-day sales at different times of the year.He then combines the predictions for the various segments to create a total sales forecast.Which sales forecasting method is William using?

Question

Quizplus · Accepted Answer

William is using the build-up method, where he forecasts sales for individual segments and then aggregates them to form a total sales forecast.

William,owner of a Small Hardware Store,likes to Forecast Sales to Better