What Characteristic or Practice of the Cathars Held the Greatest

What characteristic or practice of the Cathars held the greatest appeal?

A) The Cathars insisted that their leaders should marry; Catholic clergy were forbidden to do so.
B) The Cathars' emphasis on poverty contrasted strikingly with the growing wealth of the Church.
C) The Cathars' willingness to use military force appealed to the noble class.
D) The Cathars elevated the veneration of Mary, the mother of Jesus, even more than Catholic authorities.
E) The Cathars demonstrated more care for the indigent than their Catholic competition.