Northland Designs' ability to stay on the cutting edge of home interior trends throughout the company is called
A) a distinctive organizational capability.
B) a competitive intelligence.
C) a core weakness.
D) a core competency.
E) a core opportunity.

Question

Quizplus · Accepted Answer

The ability to stay on the cutting edge of home interior trends is a unique talent or skill possessed by Northland Designs that enables it to gain competitive advantage over its rivals. This feature is usually referred to as a core competency.

Northland Designs' Ability to Stay on the Cutting Edge of Home