Guitar Hero uses The Beatles in their commercials.The advertisers of Guitar Hero are anticipating that having this band promote the game will entice the audience to use which peripheral tactic?

Question

Quizplus · Accepted Answer

The advertisers are using the authority tactic by featuring The Beatles, a highly respected and influential band, to endorse the game, thereby leveraging their credibility and popularity to persuade the audience.

Guitar Hero Uses the Beatles in Their Commercials