Which of the Following Statements Regarding Listening Skills and Customer

Which of the following statements regarding listening skills and customer service is NOT correct?

A) Listening to customers can result in increased sales and profitability.
B) Companies should hire employees who already possess good listening skills because training employees in this area is usually ineffective.
C) As the North American economy becomes increasingly service oriented, customer service becomes even more important.
D) Listening can be a strong customer acquisition and retention tool.