Which of the following is the key downside of survey research?
A) It does not provide information about what people are feeling.
B) Many people are not honest or accurate about their experiences and opinions.
C) It does not yield any information on consumer decisions.
D) Many surveyors are not able to directly interact with their research subjects.

Question

Quizplus · Accepted Answer

Survey research often suffers from issues of honesty and accuracy, as respondents may not always provide truthful or precise answers about their experiences and opinions.

Which of the Following Is the Key Downside of Survey