Which of the following companies is involved in foreign licensing?
A) An American electronics company that establishes a subsidiary in Asia to cut down its cost of production
B) A European company that grants a company in Asia the rights to produce and sell its products
C) An African company that starts a new business venture by working together with an Asian company
D) A North American company that buys a small African company and uses it to manufacture its products

Question

Quizplus · Accepted Answer

Foreign licensing involves a company granting another company in a different country the rights to produce and sell its products, which is described in option B.

Which of the Following Companies Is Involved in Foreign Licensing