Lint Port, an apparel company, offers personalized customer service in all its stores and engages in post-purchase communication to take feedback from its customers. It also gives gift vouchers with customized messages to its customers on their birthdays. The company values the importance of building long-term customer relationships. In this context, which dimension of the business environment is affected the most?
A) The competitive environment
B) The legal environment
C) The technological environment
D) The political environment

Question

Quizplus · Accepted Answer

The competitive environment is affected the most as Lint Port's personalized customer service and engagement strategies are designed to differentiate itself from competitors and build long-term customer relationships.

Lint Port, an Apparel Company, Offers Personalized Customer Service in All