Bosch is a German firm that manufactures home appliances such as dishwashers, ovens, and ranges. It competes with companies such as GE Elite and LG. Bosch is perceived as the class of the industry. Bosch pursues a(n) ________ strategy.
A) focus
B) blue ocean
C) overall cost leadership
D) differentiation
E) middle-of-the-road
Correct Answer:
Verified
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