Maybelline used Gigi Hadid, a model, to endorse a new range of cosmetics. This message execution style is referred to as ________.
A) lifestyle
B) testimonial evidence
C) image
D) technical expertise
E) personality symbol

Question

Quizplus · Accepted Answer

The message execution style of using a well-known model like Gigi Hadid to endorse a new range of cosmetics is considered testimonial evidence, where a spokesperson or influencer provides a personal endorsement of the product.

Maybelline Used Gigi Hadid, a Model, to Endorse a New