Top managers at Swirly Sweets, a candy manufacturer, consult with middle and first-line managers to revise their marketing strategy. This approach will lead to
A) top-down changes that can be implemented quickly throughout the organization.
B) bottom-up changes to minimize resistance from employees and uncertainty.
C) bottom-up changes that can be implemented quickly throughout the organization.
D) top-down changes to minimize resistance from employees and uncertainty.
Correct Answer:
Verified
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