A group of managers at Right Stuff, Ltd., analyzes both the internal strengths and weaknesses of their organization as well as the opportunities and threats of the external environment. Which of the following planning exercises does this indicate?
A)mission analysis
B)SWOT analysis
C)functional analysis
D)divisional analysis

Question

Quizplus · Accepted Answer

SWOT analysis is a planning exercise that analyzes both the internal strengths and weaknesses of an organization as well as the opportunities and threats of the external environment.

A Group of Managers at Right Stuff, Ltd