Verizon is running two TV ads to attract new customers.Ad A is run once a week, and it costs $20 per showing.Ad B is run once a month and costs $100 per showing.The total annual acquisition cost is $2,240.

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The total annual acquisition cost is $2,240. Ad A is run once a week, and it costs $20 per showing. So, the annual cost of Ad A is 52 * $20 = $1,040. Ad B is run once a month and costs $100 per showing. So, the annual cost of Ad B is 12 * $100 = $1,200. Therefore, the total annual acquisition cost is $1,040 + $1,200 = $2,240.

Verizon Is Running Two TV Ads to Attract New Customers