__________ is the average number of times a target audience saw an ad within some set duration.
A) Reach
B) Frequency
C) GRP
D) Marketing
Correct Answer:
Verified
Q44: Which of the following describes the general
Q45: In marketing, GRP is an acronym for
A)
Q46: Sally is the creative director at a
Q47: Donna's philosophy as she coordinates her firm's
Q48: What type of ad is also referred
Q50: Bill's Surf Shop needs to advertise.Which option
Q51: Ryan is a marketer for a computer
Q52: Ad costs are the highest during which
Q53: Sears has an ad for Christmas trees
Q54: Anita is working on determining the amount
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