Jasmine is a senior executive of a very successful 100-year-old company.Some younger employees in the marketing department want to update the company's logo, but Jasmine and other senior executives feel that a company lucky enough to survive for decades does not have to change or modify its logo.The executives are correct in their assessment.

Question

Quizplus · Accepted Answer

While a long-standing logo can be a symbol of tradition and stability, updating a logo can help modernize a brand and appeal to new audiences. The decision should be based on strategic brand considerations rather than solely on the company's age.

Jasmine Is a Senior Executive of a Very Successful 100-Year-Old