Which of the following items is an example of brand extension?
A) Dove soaps offer deodorant, body lotions, and hair care products, all called Dove.
B) Intel is inside many PCs.
C) Dawn dish soap and OLAY offer a hand renewal version of Dawn.
D) Tide detergent contains the self-branded EverFresh scent.
Correct Answer:
Verified
Q75: Which of the following is an example
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A) are a liability.
B) deliver greater
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Q79: A true global brand carries _ brand
Q81: Explain the hierarchy of brand associations.
Q82: How are brand associations created?
Q83: What is a global brand and how
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Q85: Explain how a brand is different than
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