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Which Change in Advertising Is Due to the Influence of Social

Question 6

Multiple Choice

Which change in advertising is due to the influence of social media?


A) The fewer ways in which marketers have direct conversations with customers
B) The unavoidable shift in focus to manufacturers
C) The interaction between producer and consumer that is now less about engaging and more about entertaining
D) The audience who are often in control of the message,the medium,the response,or all three

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