Which customer behavior has motivated retailers to reduce the amount of stock kept on hand,rent or lease smaller spaces,and ramp up their fulfillment capabilities at distribution centers?
A) Customers visit an online retail store to examine product features or quality,but then eventually make the purchase in a physical store.
B) Customers visit a physical retail store to examine product features or quality firsthand,but then eventually make the purchase online.
C) Customers visit an online retail store to buy a single product but eventually buy several related items that are not often stocked in a physical store.
D) Customers visit a physical retail store to buy a single product but eventually buy several related items that are not often stocked in an online store.

Question

Quizplus · Accepted Answer

Customers are increasingly using physical stores to examine products but then making purchases online, leading retailers to focus more on distribution centers and less on maintaining large inventories in physical stores.

Which Customer Behavior Has Motivated Retailers to Reduce the Amount