Saraz Inc.,a leading brand of apparel,has several branches all over the country.The company's market research shows that teenagers do not choose their brand as often as older age groups.Therefore,the company modifies some of its existing designs to attract teens.In this case,the teenage group can be referred to as a _____.
A) subculture
B) social class
C) popular culture
D) reference group
Correct Answer:
Verified
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