When a firm believes that the sale of a product depends on the decision of the customer rather than on aggressive sales techniques,then the firm is said to be ______ oriented.
A) production
B) sales
C) market
D) societal

Question

Quizplus · Accepted Answer

A market-oriented firm focuses on understanding and meeting the needs and wants of its customers, emphasizing customer satisfaction and decision-making rather than aggressive sales tactics.

When a Firm Believes That the Sale of a Product