The management of GH Apparel has thoroughly analyzed the market and recognizes the wants and needs of different customer groups.It takes all these findings into consideration and develops different types of goods that cater to each group.From this scenario,it is evident that GH Apparel is a ______ organization.
A) market-oriented
B) societal-oriented
C) production-oriented
D) sales-oriented

Question

Quizplus · Accepted Answer

GH Apparel is a market-oriented organization because it focuses on understanding and meeting the needs and wants of different customer groups by developing products tailored to them.

The Management of GH Apparel Has Thoroughly Analyzed the Market