Which of the following are useful to business marketers trying to gauge competitive responses to pricing?
A) Examining the cost structure and strategy of direct competitors.
B) Examination of annual reports and other public records.
C) Identifying which markets competitors deem as important.
D) All of the answer choices.
E) Both examining the cost structure and strategy of direct competitors and identifying which markets competitors deem as important.
Correct Answer:
Verified
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