As an entry strategy, licensing requires a major capital investment in a foreign market.
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Q14: Markets of limited size surrounded by trade
Q15: In multidomestic industries, a firm's competitive position
Q16: The need for a global strategy is
Q17: Coordination centers on where each activity is
Q18: A single-country may not be large enough
Q20: Upstream activities in the value chain involve
Q21: When a firm seeks competitive advantage with
Q22: Consider this position: If you run a
Q23: Multidomestic industries do not need a global
Q24: This mode of international market participation permits
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