Figure 8-5
-Figure 8-5 above shows how marketing researchers and managers use information technology to turn information into marketing actions. What does E represent?

Name: Figure 8-5 -Figure 8-5 above shows how marketing researchers and managers use information technology to turn information into marketing actions. What does E represent?
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Question

Quizplus · Accepted Answer

E represents the results, which are the outcomes or findings derived from analyzing the data collected from various sources.

Figure 8-5 -Figure 8-5 Above Shows How Marketing Researchers and Managers Use