Which market entry option allows a company to make the least number of changes in terms of its product, its organization, and even its corporate goals?
A) exporting
B) licensing
C) joint venture
D) direct investment
E) franchising

Question

Quizplus · Accepted Answer

Exporting allows a company to enter a foreign market with minimal changes to its product, organization, and corporate goals, as it involves selling domestically produced products to buyers in other countries.

Which Market Entry Option Allows a Company to Make the Least