Many consumers are committed to brands with a strong link to social action. An example of this would be
A) McDonald's "I'm Lovin' It" campaign.
B) Airbnb's "We Accept" campaign.
C) Diesel's "Be Stupid" campaign.
D) Liz Claiborne's "Claiborne for Men" campaign.
E) Samsung's "The Jitterbug" campaign.

Question

Quizplus · Accepted Answer

Airbnb's "We Accept" campaign is an example of a brand linking itself to social action, as it focused on inclusivity and acceptance, aligning with social issues.

Many Consumers Are Committed to Brands with a Strong Link