- Consider Figure 22-7 above. The graphic display of General Mills Channels for Warm Delights Minis as of December 2013 is an example of
A) a Pert chart.
B) a marketing program.
C) a marketing dashboard.
D) a Gantt chart.
E) a marketing plan.

Question

- Consider Figure 22-7 above. The graphic display of General Mills Channels for Warm Delights Minis as of December 2013 is an example of
A) a Pert chart. 
B) a marketing program. 
C) a marketing dashboard. 
D) a Gantt chart. 
E) a marketing plan.

Quizplus · Accepted Answer

A marketing dashboard is a visual display of essential marketing data, often used to track performance metrics and key performance indicators (KPIs). The graphic display of General Mills Channels for Warm Delights Minis is an example of such a dashboard.

- Consider Figure 22-7 Above