Ben & Jerry's Marketing Dashboard (Dollar Sales and Market Share)Consider the Ben & Jerry's Dollar Sales and Market Share figure here.
-A marketing manager for Ben & Jerry's notices that dollar sales for 2018 were $240 million and in 2019 they were $250 million. What was the formula used to calculate the dollar sales for each of these two years?
A) Dollar sales ($) = Average price × Quantity manufactured in each year.
B) Dollar sales ($) = Average cost of goods sold ? Fixed costs in each year.
C) Dollar sales ($) = Average price ? Shrinkage rate in each year.
D) Dollar sales ($) = Average price × Quantity sold in each year.
E) Dollar sales ($) = Average cost of goods sold ? Variable costs in each year.

Question

Ben & Jerry's Marketing Dashboard (Dollar Sales and Market Share)Consider the Ben & Jerry's Dollar Sales and Market Share figure here. 
-A marketing manager for Ben & Jerry's notices that dollar sales for 2018 were $240 million and in 2019 they were $250 million. What was the formula used to calculate the dollar sales for each of these two years?
A) Dollar sales ($) = Average price × Quantity manufactured in each year. 
B) Dollar sales ($) = Average cost of goods sold ? Fixed costs in each year. 
C) Dollar sales ($) = Average price ? Shrinkage rate in each year. 
D) Dollar sales ($) = Average price × Quantity sold in each year. 
E) Dollar sales ($) = Average cost of goods sold ? Variable costs in each year.

Quizplus · Accepted Answer

Dollar sales are calculated by multiplying the average price by the quantity sold.