All of these were Taco Bell marketing tactics designed to appeal to its target market for its new IMC campaign exceptwhich?
A) themed Party Packs containing tacos and burritos
B) TV advertising about the "reBELLion"
C) Twitter announcement that "The taco #reBELLion has begun"
D) partnership with Impossible for free samples
E) reBELLious merchandise available for purchase online
Correct Answer:
Verified
Q1: The process of conveying a message to
Q2: The promotional mix includes which of these?
A)
Q3: The _ includes advertising, personal selling, sales
Q4: Communication is the process of conveying a
Q5: By taking the consumer journey and consumer
Q7: The _ element of the marketing mix
Q8: The promotional mix refers to
A) the three
Q9: The combination of one or more communication
Q10: The concept of designing marketing communications programs
Q11: To promote its theme parks to groups,
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