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Lara Lives in a Rural Area but near the Suburbs

Question 2

Multiple Choice

Lara lives in a rural area but near the suburbs. She buys produce, eggs, and honey from her neighbors and on most weekends she runs a very popular stand at a busy farmer's market. In terms of the marketing channel, Lara's farmer's market booth would be considered the


A) ultimate consumer.
B) agent.
C) wholesaler.
D) retailer.
E) distributor.

Correct Answer:

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