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________ Exists When a Franchisor Licenses Individuals or Firms to Dispense

Question 134

Multiple Choice

________ exists when a franchisor licenses individuals or firms to dispense a service under a trade name and specific guidelines.


A) A service-sponsored retail franchise system
B) A manufacturer-sponsored wholesale franchise system
C) A manufacturer-sponsored retail franchise system
D) An administered vertical marketing system
E) A service-sponsored franchise system

Correct Answer:

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