Walmart's marketing strategy is to be a reliable, lower-price retailer for a wide variety of mass consumption consumer goods. This strategy favors ________ designed to deliver products to consumers at the lowest possible cost.

Question

Quizplus · Accepted Answer

Walmart's strategy focuses on minimizing costs, which aligns with an efficient supply chain designed to reduce expenses and deliver products at the lowest possible cost.

Walmart's Marketing Strategy Is to Be a Reliable, Lower-Price Retailer