Tuition, charges, fares, fees, and rates are all terms
A) given to the tangible portion of the price of a service.
B) that are interchangeable when identifying the price of a service.
C) given to the intangible portion of the price of a service.
D) given to describe the price of services.
E) used in services to imply a higher quality product than the terms cost or price.
Correct Answer:
Verified
Q143: Relationship marketing provides several benefits for service
Q144: One tool available to marketers that are
Q145: Many service businesses use off-peak pricing to
Q146: While there are the four Ps of
Q147: Because of the intangible nature of services,
Q149: All of these comprise the seven Ps
Q150: An expanded marketing mix for services that
Q151: A major factor in developing a service
Q152: Many commuters in New York install radio
Q153: Place or distribution is a major factor
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents