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Cotton Incorporated Is Funded by Cotton Growers in the United

Question 22

Multiple Choice

Cotton Incorporated is funded by cotton growers in the United States. It developed the "Cotton: The Fabric of Our Lives" advertising campaign as part of its mission "to ensure that cotton remains the first choice among consumers in apparel and home products." Because Cotton Incorporated promotes all cotton producers, it is stimulating ________ demand.


A) selective
B) generic
C) derived
D) primary
E) secondary

Correct Answer:

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