A researcher can generalize the results of her survey to the population of interest if

Question

Quizplus · Accepted Answer

Generalization of survey results to the population of interest depends on how well the sample represents the target population. If the sample is not representative, the results cannot be generalized to the population of interest. Other factors like response rate, randomized sampling, and low levels of volunteer bias may increase the external validity of the survey, but if the sample is not representative, the results cannot be generalized.

A Researcher Can Generalize the Results of Her Survey to the Population