A risk of the differentiation strategy is that a firm's means of differentiation may cease to provide value for which customers are willing to pay.

Name: A risk of the differentiation strategy is that a firm's means of differentiation may cease to provide value for which customers are willing to pay.
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Question

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A differentiation strategy relies on unique features that add value to customers. If these features become less valuable or common, customers may not be willing to pay a premium, undermining the strategy.

A Risk of the Differentiation Strategy Is That a Firm's