In a particular industry, products need a certain level of maintenance.Customers can take the product to service companies to provide that maintenance.However, a number of manufacturers offer reasonably priced maintenance packages as well.This level of service after the sale indicates what about the industry?
A) Low switching costs have empowered customers.
B) The industry is moving toward differentiation of services.
C) The competitive rivalry in the industry is high.
D) The economic segment of the external environment has shifted, but strategies have remained the same.
Correct Answer:
Verified
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