The finding that frequent contact with a mildly negative,neutral,or positive stimulus results in increasingly positive evaluations of that stimulus is known as ________.

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The finding that frequent contact with a mildly negative, neutral, or positive stimulus leads to increasingly positive evaluations of that stimulus is known as the repeated exposure effect. This effect has been documented in a wide range of stimuli, including faces, names, words, and even geometric shapes. The repeated exposure effect is thought to reflect a learning process, in which repeated contact leads to increased familiarity, which in turn results in greater liking or preference for the stimulus.

The Finding That Frequent Contact with a Mildly Negative,neutral,or Positive