Similarity or continuity in an ad campaign can be achieved via all of the following EXCEPT:
A)aurally.
B)verbally.
C)orally.
D)visually.
E)attitudinally.

Question

Quizplus · Accepted Answer

Options A (aurally) and D (visually) refer to using consistent sounds or images, respectively. B (verbally) involves using consistent language or phrases, and E (attitudinally) involves maintaining a consistent tone or attitude across the campaign. C (orally), while seemingly similar to verbally, is redundant in this context as it also refers to spoken words, which are covered under verbally. Therefore, it does not represent a unique method of achieving continuity in an ad campaign.

Similarity or Continuity in an Ad Campaign Can Be Achieved