If you seek management approval for your campaign, you should first present:
A)some creative renderings.
B)spell out the research you intend to do in the evaluation phase.
C)a statement of the company's marketing goals.
D)discuss the actions of the competition.
E)a layout the media tactics to be employed.

Question

Quizplus · Accepted Answer

Presenting a statement of the company's marketing goals shows that you understand the bigger picture and have developed a plan that specifically addresses those goals. This will give management confidence in your campaign and make it more likely that they will approve it. The other options may also be helpful to include, but the marketing goals should be the primary focus of the presentation.

If You Seek Management Approval for Your Campaign, You Should