Instincts and senses are often a starting point for advertising appeals.

Question

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Instincts and senses are important factors to consider in advertising as they can influence consumer behavior and appeal to their natural instincts, such as hunger or the desire for social connection. Advertisers may use sensory cues like bright colors or enticing scents to grab attention and create a positive association with their products or services. Similarly, ads that appeal to instincts like fear or desire for safety can be effective motivators for purchasing certain products.

Instincts and Senses Are Often a Starting Point for Advertising