Which of the following opportunities does NOT contribute to the statement that newspapers offer significant flexibility?
A)coupons
B)four-color color ads
C)space ranges from a full-page to classified size
D)timely insertion schedules
E)advertising content can be increased to 50 percent

Question

Quizplus · Accepted Answer

While all of the other options (coupons, four-color ads, different sizes of space, and timely insertion schedules) contribute to the flexibility of newspapers, the ability to increase advertising content to 50 percent is not necessarily a factor in flexibility. It may be a useful feature for some advertisers, but it does not add to the overall flexibility of the newspaper as a medium.

Which of the Following Opportunities Does NOT Contribute to the Statement