The future of the radio medium that delivers more personalized and specialized programming is quite bright, except for the fact that:
A)local stations won't survive satellite.
B)local stations won't survive internet systems.
C)transmission options are so limited.
D)advertisers may not fully use the new technological options.
E)further government restrictions on ownership will constrict growth.

Question

Quizplus · Accepted Answer

While the future looks bright for personalized and specialized programming on radio, the potential success of this medium may depend on advertisers adopting and utilizing new technological options. If advertisers do not invest in the new options available to them, the growth and success of personalized and specialized programming on radio may be limited.

The Future of the Radio Medium That Delivers More Personalized