In pursuing a ________ strategy, managers aim to make their organization the lowest-cost company serving a select few segments of the overall market.
A)differentiation
B)focused differentiation
C)low-cost
D)focused low-cost
E)hypercompetition

Question

Quizplus · Accepted Answer

A focused low-cost strategy involves targeting a specific market segment while aiming to be the lowest-cost provider within that segment.

In Pursuing a ________ Strategy, Managers Aim to Make Their