A car parts company decides to discontinue the production of its lowest-selling products and instead focuses on its areas of expertise. The company innovated a new automobile product with unique value. This is an example of using its
A)competitive advantage.
B)core competency.
C)market power.
D)management skills.
E)management strategies.

Question

Quizplus · Accepted Answer

The company is focusing on its areas of expertise, which refers to its core competency, and innovating a new product that leverages this strength.

A Car Parts Company Decides to Discontinue the Production of Its