Helen loves women's volleyball. She played in high school and watches every college match. A lot of her friends expressed similar interests. Helen set up a network of more than a thousand students who were willing to get messages about the school's volleyball team and the volleyball program on their cellphones. The athletic program now pays Helen a small fee to place the team's schedule in her messages. Helen is engaged in .

Question

Quizplus · Accepted Answer

Helen is engaged in m-commerce, which involves using mobile devices to conduct commercial transactions or marketing activities, such as sending messages about the volleyball team's schedule to students' cellphones.

Helen Loves Women's Volleyball