In order to predict purchases of expensive, symbolic products, both social class and income data are needed.

Name: In order to predict purchases of expensive, symbolic products, both social class and income data are needed.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Social class and income can influence consumer behavior, especially for luxury or symbolic products, as they reflect both the ability to purchase and the social motivations behind such purchases.

In Order to Predict Purchases of Expensive, Symbolic Products, Both