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How Can a Retailer That Wants to Use an EDLP

Question 2

Multiple Choice

How can a retailer that wants to use an EDLP strategy persuade customers away from high/low strategy competitors?


A) By using a demand-oriented method for setting retail prices
B) By slowly reducing the number of sales events
C) By refusing to accept manufacturers' coupons
D) By using price lining
E) By doing all of these

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