What can a retailer do to ensure consistency between their market strategy and their price position?
A) They can purchase more of the merchandise to relay the lower prices onto the consumer
B) They can price for margins and create a better shopping experience
C) They can consistently offer lower prices and allow the consumer to determine market share
D) They can collect and analyze price data from their competitors to determine if the store is maintaining their desired market position compared to their competition
E) None of these
Correct Answer:
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