Once a retailer understands its environment, it needs to develop and implement a(n):
A) functional strategy
B) retail strategy
C) advertising plan
D) customer base
E) competitive strategy

Question

Quizplus · Accepted Answer

A retail strategy is a plan that outlines how a retailer will achieve its goals and objectives. It takes into account the retailer's environment, its target market, and its competition.

Once a Retailer Understands Its Environment, It Needs to Develop